Category Archives: Tom’s Ramblings
Easy Email Newsletters Using MailChimp
Just about every real estate agent out there could benefit from sending a regular monthly email newsletter. I would strongly suggest to all real estate agents today, to send out a monthly email newsletter to their clients together with social media marketing medium like Twitter and Facebook. Sending a newsletter has been made simpler than…
Have Your Own Piece of Internet Real Estate to Keep Up w/ the Real Estate Marketing Evolution
The most important change in the real estate industry have been brought about by the internet. The internet has become a fixture of our day to day lives. Gone are the times when a computer and internet connection were luxury items. Nowadays, in this technology driven world, more and more people are turning to the…
Improve Engagement on Your Brand’s Facebook Fan Page
Whether you blog or spend time using one or more of the available Social Media platforms, especially Facebook, you are in the business of creating content. Engagement plays an essential aspect in creating content. It is the most important part of your online presence. Engagement is important because it keeps the conversation going. It lets…
Checking In: Foursquare Holds Great Potential for Businesses
Foursquare, which was launched in 2009, allows people with GPS phones to “Check in” from various places. It’s basically a mobile application, part game, part social networking service. Every time you go out and use Foursquare,you can track your whereabouts and publish them. This tells your friends where you are everytime you “check-in” and let’s…
Track Valuable Statistics w/ Twitter Counter
Twitter is one of the best ways to get more clients and promote your business online. It’s a great and effective way to keep your prospects connected to you and up to date on what’s going on in the business (specifically your business). It’s an additional tool you need to learn how to use because…
Save More & Spend Less on Your Data Plans w/ This Must-Have App
iPhone data plan users are going to be very happy with this new application. Onavo is a money saver in every sense. You can download the Onavo application for free. Onavo’s core functionality is shrinking your data usage to save you cash on your monthly bills. It compresses the data that goes through your iPhone…
Get More Media Coverage & Exposure For Free Using HARO
HARO is the acronym for Help A Reporter Out. It is one of the largest free source repository, sending out over 1,500 queries from worldwide media each week. It is like a social networking site between sources, PR professionals and reporters. The site connects source with journalists who are under a deadline. More than 100,000…
Hello Bar – A Little Web Toolbar That Does Great Things
“Hello Bar– A little web toolbar that gets noticed”, this is Hello Bar’s tagline. Resting at the top of any web page, the Hello Bar is instantly noticeable without being invasive or annoying. It is a free website bar that you add to your website to deliver your message and to get more clicks. If…
New Email and Electronic Marketing Rules for Canadian Realtors: TEN THINGS CANADIAN REALTORS® NEED TO KNOW
Businesses engage in electronic marketing especially email marketing because it works. And it works well. It delivers almost the same results as the direct marketing channels such as print catalogs & postcards, but in a more efficient way. In general, before spam kills electronic marketing as a marketing vehicle, the government has issued new rules…
Is the Google “+1” Button A Plus for Google?
The powerful search engine Google, who does not require much (if not any) introduction, has been trying to “go social” for quite some time; Google Wave and Google Buzz were just the beginning. Recently, Google made an announcement on their blog that they will start introducing a “+1” button to Google search. Apparently, the +1…
