1. Your Readers are Interested in Local Businesses
Your readers visit and shop at local businesses. Â By showcasing local stores, restaurants, cleaners or cafes, you connect with your audience. Â People like to do business with people they like and connect to. Â When you write about local companies you make that connection.
2. Local Businesses refer business.
Local businesses come in contact with tons of people, when you promote and write about local businesses, you help them and in return they help you. Â It gives you a legitimate reason to talk to the owners and managers, build a relationship and become top of mind for them. Â You also become a point of discussion within the business itself.
3. Posts of Local Businesses are easy to rank in Google.
The more you write about local businesses, the more content you create about your city. Â That content tends to rank well in the search engines drawing more traffic to your website, and helping you become the goto location for local information.
