Marketing Real Estate - Making You Findable
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We have two videos for you today. Well it started out as one video and quickly turned into two.
We’re continuing the series on Building an Web Presence. This episode focusing on Social Media, Facebook, Twitter etc. So grab a snack, maybe a fresh cup of coffee and let’s do some learn’in!
Part 1
Part 2
You can find the other videos for this series at – Building a Real Estate Web Presence.
In this installment of Building a Web Presence we look at Listing Syndication. Although we don’t cover all your options available, we discuss the importance of syndication and how to get started.
Don’t forget to leave your comments! Especially if you know of a good syndication service others might value.
You can view Part 1 – Building a Real Estate Web Presence – Part 1
You can view Part 2 – Building a Real Estate Web Presence – Part 2
Here’s 4 things that you must constantly work on improving.
I promise your that if you can work towards these four goals you’ll be doing more deals, building a better community and creating a bigger and better name for yourself.
1. Always Pay Attention to your Headlines. Because if you don’t neither will your users. A poor post headline will results in less people reading it your blog. Keep it short and simple, but full of benefits to your users.
2. Put your best stuff at the top and make it visual. Your users want what they want and the want it fast. They don’t want to scroll, they don’t want to hunt or click or submit. So put what they want up front and in their face. Then make it visual use faces, pictures, video and images. Words are boring! As you read this post. 
3. Ask yourself, if this for me or my users? Because if you have a form you hope people will fill out and submit, but it offer no value to your users, well, goodluck. It’s about providing value, no value, no loyalty.
4. Rinse and Repeat. That’s right make your improvement, then start over and start fixing again. Your competition is getting better right now. So you better be getting better too. It’s not about where you start, it’s where you’re going and where you end up. Start small, make small changes and keep improving.
Google provides all sorts of tools to help you discover more about the habits of your possible customers.
Here’s a really good example, it’s called the Google Wonder Wheel, and it’s magic when it comes to finding long tail search terms for your local market. So come on everyone, let’s ride the wheel!